Rayls
Ethan's role · Embedded product marketer
Growth and product marketing for an institutional Layer-1. I ran the community, the creator program, and the launch narrative end to end.
Personal branding & creator marketing
Sky Media builds personal brands and runs creator campaigns for founders in Fintech, Sports, and Ecommerce. Attention that builds your legacy.
You are renting impressions for a hard sale or even top of funnel awareness, to get in front of people who don't know you and forget you the minute you stop paying. Your effort and budget can't compound this way.
On-brand creators allow you to get in front of communities that already trust them. When you add a personal brand on top, you become the name they remember. Now you're building attention equity.
Every dollar into ads evaporates. Every dollar into your brand perception compounds. Build an audience you own, and a brand people follow, and your next launch starts warm. This is how attention can build your legacy.
Two sources of trusted attention you can draw from for years. Creator campaigns for brands and personal brands, and a personal brand that puts you on the map and positions you as the industry leader.
I match you with creators whose communities actually fit, whether you're promoting a company, a product, or your own name. Real, engaged audiences you can tap into, and their trust transfers straight to what you're building.
I position you in your industry so the right people find you. It opens doors, builds authority, and lets you charge a premium, because people know you before the first call.
Track record
Ethan Nirenberg, CEO of Sky Media, has built audiences for several venture-backed and bootstrapped brands, and works with founders to build their personal brands. This same playbook runs in Sky Media.
Rayls
Ethan's role · Embedded product marketer
Growth and product marketing for an institutional Layer-1. I ran the community, the creator program, and the launch narrative end to end.
Autheo
Ethan's role · VP of Stakeholder Relations
Early marketing hire for a Layer-1. I built the community, the socials, and the testnet campaign from zero.
More case studies on request.